Managing the security of your Facebook business page is important to maintain a good reputation.
Nowadays we can hardly imagine a successful business functioning without digital marketing. When we say digital marketing Facebook comes to mind immediately. The most popular social platform with more than one billion users all over the world is a massive communication platform not only for the individuals, but also for brands and their consumers.
Freelancers, owners of small local businesses, and large corporations; all of them use Facebook to promote their products and talk with their customers. In this blog post we will show you how to keep your Facebook page safe from the bad guys.
Manage the managers
Even if you are a small business, managing all your social media efforts by yourself can be difficult. Don’t try to control everything, it’s impossible and you will end up with micromanagement overload with unnecessary work. Instead, control the roles of your co-workers and educate them!
In an article recently published by TIME in collaboration with the Center for Plain Language, a selection of the world’s leading and regularly visited tech websites were ranked in a list in relation to their privacy policies. In short, they rated the companies based on the manner in which they communicated with the public while walking them through their privacy policies. In this case, it wasn’t the actual data that these companies collect from current and potential new users that was being analyzed. Instead, this study looked at the way in which that information is brought to the attention of these users.
Social networks have become an integrated part of our lives. Facebook is not just a simple communication channel anymore but an important source of daily news, information about brands, as well as a selling platform. Thanks to mobile apps, we access it everywhere and anytime we want. As active consumers we should take even better care of our security while using the service.
How to set up a secure login for your Facebook account
1. Set up double verification, or so called Login Approvals to achieve your desired security level during the login process. Every time you login into your account, Facebook will send you a newly generated code via SMS to enter to finish login process. Login approval will allow you to better control who can access your account. Detailed instructions how to set it up can be found here.
Most of us can agree that we don’t want our personal data falling into other people’s hands. This may seem like an obvious concept, but with the amount of data we regularly share online, it’s not such an uncommon occurrence that our information is wrongfully passed onto others. In this clever video published by Facebook Security, we learn how to nip scams in the bud and prevent others from tricking us into sharing personal information.
Fake Flash Player updates fool Facebook users.
Facebook users have fallen victim to a recycled scam, and we want to make sure that all of our readers are fore-warned. Cybercrooks use social engineering tactics to fool people into clicking, and when the bait comes from a trusted friend on Facebook, it works very well.
Here’s how the scam works – your friend sends you an interesting video clip; in the latest iteration you are tagged and lots of other friends are also tagged – this makes it seem more trustworthy. The video stops a few seconds in and when you click on it, a message that your Flash Player needs to be updated for it to continue comes up. Since you have probably seen messages from Adobe to update your Flash Player, this does not raise any red flags. Being conscientious about updating your software, as well as curious about what happens next in the video, you click the link. That’s when the fun really begins.
The fake Flash Player is actually the downloader of a Trojan that infects your account. Security researcher Mohammad Faghani, told The Guardian, …” once it infects someone’s account, it re-shares the clip while tagging up to 20 of their friends – a tactic that helps it spread faster than previous Facebook-targeted malware that relied on one-to-one messaging on Facebook.”
How to protect yourself from Facebook video scams
Don’t fall for it. Videos that are supposedly sensational or shocking are also suspect. Be very cautious when clicking.
Does your friend really watch this stuff? If it seems out of character for your friend to share something like that with you, beware. Their account may have been infected by malware, and it’s possible they don’t even know this is being shared. Do them a favor and tell them about it.
Be careful of shortened links. The BBB says that scammers use link-shortening services to disguise malicious links. Don’t fall for it. If you don’t recognize the link destination, don’t click.
Use up-to-date antivirus software like Avast Free Antivirus with full real-time protection.
Report suspicious activity to Facebook. If your account was compromised, make sure to change your password.
Posting a privacy notice on your Facebook feed does nothing to keep your updates, photos, or videos private. You need to tweak the settings yourself.
You may have noticed a legal-sounding statement being shared on people’s Facebook News Feed lately. As we explained in the blog, Posting a privacy notice on Facebook is useless, this statement does nothing to protect users’ privacy. However, it’s great that Facebook users are concerned about these things – it demonstrates a leap forward in awareness and a desire to protect yourself. That’s why we are sharing the three major areas you need to be aware of when it comes to protecting your privacy:
- 1. Your posts
- 2. Your profile
- 3. Your apps
Your posts control who can see what you share when you post from the top of your News Feed or your profile. This tool remembers the audience you shared with the last time you posted something and uses the same audience when you share again unless you change it.
Your profile includes information about you like Work and Education, Places You’ve Lived, Family and Relationships, etc. To see how others view your profile, go to your profile and select View As… on the menu in the lower right corner of your cover photo. If there is information that you don’t want the world to see, then click Update Info at the bottom of the cover photo of your profile to make sure it’s up-to-date and shared with who you want.
Your apps are what you’ve logged into with your Facebook identity. More and more websites and applications, including Avast, are allowing you to do that, because it’s more convenient than creating a new username and password.
When you choose to use your Facebook information to log in, you are also sharing personal information from your Facebook account with the other website. Third party websites can also sometimes post updates to your wall on your behalf. You can edit who sees each app you use and any future posts the app makes for you, or delete the apps you no longer use. Edit your apps by going to your App Settings.
You can view other settings at any time in your Privacy Settings. Or click the padlock icon located in the top right corner.
Use Social Media Security in your Avast account
Every Avast customer has access to our Social Media Security check via your MyAvast account. You can secure your Facebook profile with:
- 24/7 check of all posts
- Protection from dangerous links and viruses
- Monitoring of all photos, friends, and activities
Here’s what you do:
- 1. Go to your my.avast.com account. Your Avast Account is created automatically from the email account entered for any Avast GrimeFighter purchase or Avast Free Antivirus registration. Here’s instructions on our FAQ if you don’t have an account.
- 2. On the bottom left side of the main screen, you will see Social Media Security. Click the blue button to begin a scan. (You may need to connect your Facebook account first.)
- 3. After the scan is complete, Social Media Security will show you all the issues that it found. You can choose to review each of those issues and disregard if it’s OK, or manage the settings within Facebook.
Other variations have come through in the past few days with legal-sounding statements, like this:
“In response to the new Facebook guidelines, I hereby declare that my copyright is attached to all of my personal details, illustrations, comics, paintings, professional photos and videos, etc. (as a result of the Berner Convention)….”
The good news is that Facebook users are becoming more aware of privacy issues, and they seek a way to control their own shared media. The bad news is that this notification has no legal standing at all, you are bound to the terms and conditions that you agreed to when you signed up with Facebook, and you are annoying your friends.
The truth is that YOU own all of the content and information you post on Facebook, and YOU can control how it is shared through your privacy and application settings. If you neglect to look at those settings, you grant Facebook a non-exclusive, transferable, sub-licensable, royalty-free, worldwide license to use any content that you post on or in connection with Facebook.
In tomorrow’s blog, we will share the top 3 areas in Facebook where you need to make sure the privacy is set to your liking.
In last night’s broadcast of the Sugar Bowl, a showdown of two power-house college football teams in the USA, Allstate Insurance, aired a series of brilliant commercials about the risk of over-sharing on social networks. The social media team at Avast has been preaching this message for a while now, so we were happy to see this clever series of advertisements.
The ads are about a couple who shared on social networks that they were away from their house, actually attending the game. Allstate’s “Mayhem” character took advantage of this knowledge and broke into their unoccupied house, and proceeded to have a “MayhemSale” of all their possessions. “Buy Matt & Shannon’s stuff now at MayhemSale.com,” he announced, then soon after took to Twitter to sell off items one-by-one. I immediately visited the website, but apparently there were so many other interested people, that it kept crashing.
— Mayhem (@Mayhem) January 2, 2015
Burglars can easily search Facebook or Twitter for targeted keywords or see who has checked into airport lounges on Foursquare. According to FBI statistics, summertime is the most active for burglaries and oversharing can tip off thieves to your absence. Homeowners should be extra vigilant about protecting their goods.
Our advice – be extremely cautious what you share on social media, and wait until after you are back to share your vacation pictures.
2015 is arriving and, as usual, tech companies start to launch their updates for the new year. However, it looks like someone is sparking some debate with its recent policies that are to be implemented in less than a month. That someone is… Facebook.
After all the controversy around the Facebook Messenger app last summer, the world’s largest social media company is under fire, again!
Recently, Facebook published their new terms, data policies, and cookies policies that the network will launch January 1st. Basically, the update says that every user of Facebook’s services agree, among other changes, with the utilization of tools that can help to aggregate data in order to create more customized ads – the company also introduces ways to guarantee basic data security.
I’ve noticed that the way I’ve received the ads in my profile is quite different to what it used to be. After simply browsing through a website related to a specific theme, let’s say, football or software, I immediately start to receive wall post offers related to that topic, company, or product that I researched online. Imagine how it’s going to be in 2015 after the new policy has been officially launched?
Is Facebook spying on you?
Would the world’s largest social media website be spying on us? They have admitted publicly that it’s quite easy to monitor online activities, and they do hold a lot of data on their members, which makes people feel a bit uncomfortable. Just search for articles about it, and you’ll see.
Some of the updates you can expect to see are:
Discover what’s going on around you: Facebook is working on ways to show you the most relevant information based on where you are and what your friends are up to.
Make purchases more convenient: People in some regions will see a Buy button, making purchasing easy because you don’t have to leave Facebook. And you get targeted ads based on what you are interested in, like me seeing an increased number of football and software ads.
Make you part of the Facebook ecosystem: You will be even more invested in the “Facebook family” because they are making Instagram, WhatsApp, and the growing number of companies, apps and services that Facebook is acquiring work together more seamlessly.
Your data is still under your control
You should be concerned about the contents and data that you publish on Facebook, because sometimes they make you look like an idiot, but don’t go off the deep end thinking that your social network will steal your privacy! You are still under control of your data!
To help you maintain control, Facebook wants you to understand how they use your information and find information about privacy on Facebook at the moment you need it. Tips and suggestions can be found in Privacy Basics.
It’s also necessary for you to take some precautions, such as:
- Use strong passwords to access your profiles and accounts
- Don’t share sensitive information in social media channels
- Take double precaution with fake websites
- Only proceed with online payments when logged to https pages
And, obviously, use a good antivirus that will help you with all the above procedures! No matter what tools online companies and social media websites are using to better understand your behavior in the “Internet of Things”, you are still under control of your data. Do your part and live a health virtual life!
Home-based jobs are attractive to people who are looking to supplement their regular or retirement income, those who want part-time employment, or those who want to save money on child care or gas. Many people have dreams of being entrepreneurs and working independently of traditional businesses. Cybercrooks take advantage of this to create fake offers for work-from-home opportunities.
Sharp-eyed avast! Facebook fan, Timothy B., shared a post that he received for a work-from-home scam.
The post says,
Good morning Facebook ready to start my day and start looking for 9 people that are very serious in wanting to change their live around financially who want to be there own boss?who want to work when they want ?who wanna make an extra $500-$2000 every week from home ?who serious enough to take the risk of $40 to change there life around ?yes with $40 you can how? Inbox me for more information
Work-at-home and get-rich-quick schemes have been around for a long time, first appearing in people’s real mailboxes, on TV, and in magazine advertisements. Cybercrooks have created variations of this scam to harvest email addresses and contact lists from Facebook. Social networking makes it easy to create fake profiles and identities quickly.
The grammatically-challenged swindler from Timothy B.’s newsfeed entices potential victims with the ease and flexibility of working from home whenever they want. The message promises big earnings, and all you need to do is make a $40 investment to find out how. This scammer will most likely try to get you to wire money and then collect your personal information.
Warning signs of a work-from-home scam
- No business name or contact address – No legitimate company will advertise for jobs without stating their name, brand identity and physical contact address.
- You’re required to pay a fee for additional information. Legitimate employers don’t charge a fee to hire you or to get you started. Don’t send money for directories or start-up kits.
- Promises of exceptional earnings.
- Claims that no experience is necessary or resume is required.
- Asks for personal information like a Social Security or bank account number over the Internet.