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Posts Tagged ‘Europe’
October 13th, 2011

No point in going to the bank … in Norway

It has been raining a little over the last 3 days in Prague but the weather for weekend should improve.  Sunny skies and temperature around 12 °C (about 54F) are expected.  In general, the weather in Central Europe is mild and comfortable.  Nothing extreme and this is what we are used to.  That also means when we do have 3 centimeters of snowfall in Prague,  it is a ‘calamity’ with a traffic jam throughout the whole city and everything stops working.  I guess the winters in northern parts of Europe are much more harsh and unless there are 3 meters of snow nobody really bothers to call it unusual.  And I also would imagine that it is the weather, lots of snow and 20-hour long winter nights, which drive internet usage up there. Read more…

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September 21st, 2010

Behind the scenes (science & alchemy)

Greetings from Central Europe. I’ll not bother to say much about myself (Google is there for any who have a deeper interest), but I’ll tell you that, in summer of 2010, I joined AVAST Software as Web Copywriter – a position that, like many others here, was much needed, as the company has grown, along with its user base, at an almost unbelievable (exponential – about 1 employee per 1 million users) rate in recent years.

The Wizards' Tower

I learned a few things very quickly at AVAST:

  1. Being a web-based company, every action requires simultaneous macro & micro perspectives as to how it will affect (or be affected by) a global community. Localization adds, of course, many more layers of potential difficulties, and our multinational team is priceless as to the insights that its individuals provide.
  2. What applies in terms of marketing & PR (my department) often calls for an extremely different approach than what applies to, for example, e-Commerce, programming, database architecture, QA, sales, support, etc., which are every bit as integral (if not more so) to the quality of the products we offer.
  3. Combined, the two elements above requires (and in our fortunate case are performed by) the top industry talent available. I am amazed to discover, within my first few months at AVAST, that nearly every person I’ve worked on any type of project with has been well above average in terms of work ethic, capabilities, and creativity – characteristics that were not always exactly plentiful at Fortune 100 companies I’ve been involved with in the past.

In a 1,000-year-old city – that, annually, more than 6 million tourists visit to experience the mystical pulse of human history – I suppose avast! was bound to happen. Its founders, two floors above me in the wizards’ tower, continue to surge energy through the walls and floors, to all levels (one can see/hear/feel it at the coffee machines). In modern times, when little Merlins and Gandalfs and even Harry Potters grow up… they make things like avast!